parade.com

Observed activities (112)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Adobe Typekit
97.84% Adobe Utilities
2.
Google Tag
95.38% Google Advertising
3.
DataDome
94.13% DataDome Site Analytics
4.
Google Marketing Platform
93.73% Google Advertising
5.
YouTube
93.35% Google Audio/Video Player
6.
ScoreCard Research Beacon
88.26% comScore, Inc. Site Analytics
7.
Cloudflare
88.12% Cloudflare Hosting
8.
DoubleVerify
84.45% DoubleVerify Advertising
9.
Google Website Optimizer
84.0% Google Site Analytics
10.
Google Analytics
83.76% Google Site Analytics
11.
Amazon Advertising
83.61% Amazon Advertising
12.
Permutive
82.5% Permutive, Inc. Advertising
13.
Google Fonts
80.71% Google Hosting
14.
Magnite
74.51% Magnite Advertising
15.
AppNexus
74.33% Microsoft Advertising
16.
PubMatic
74.32% PubMatic, Inc. Advertising
17.
Index Exchange
74.28% Index Exchange, Inc. Advertising
18.
TripleLift
74.21% TripleLift, Inc. Advertising
19.
Criteo
73.97% Criteo Advertising
20.
TradeDesk
73.91% The Trade Desk Advertising
21.
33Across
73.82% 33Across Advertising
22.
Kargo
73.58% Kargo Advertising
23.
sovrn
73.37% Sovrn Holdings Inc Advertising
24.
Rise
73.31% Rise Code Advertising
25.
Yahoo!
71.67% Verizon Site Analytics
26.
Live Intent
70.22% LiveIntent Site Analytics
27.
Teads
69.22% Teads Advertising
28.
Brand Metrics
67.56% Brand Metrics Advertising
29.
Parse.ly
67.32% Parse.ly Site Analytics
30.
Outbrain
61.61% Outbrain Advertising
31.
Bombora
56.36% Bombora Site Analytics
32.
LiveRamp
55.53% LiveRamp Advertising
33.
Sourcepoint CMP
34.83% Sourcepoint Consent Management
34.
SkimLinks
18.06% SkimLinks Advertising
35.
Instagram
17.83% Meta Social Media
36.
Facebook Social Graph
17.32% Meta Social Media
37.
Hotjar
12.22% Hotjar Site Analytics
38.
Google Static
11.61% Google Hosting
39.
Google APIs
9.4% Google Hosting
40.
Google
9.21% Google Advertising
41.
Google Photos
6.34% Google Hosting
42.
GitHub
4.15% GitHub, Inc. Customer Interaction
43.
Google Syndication
3.96% Google Advertising
44.
X Corp.
3.74% X Corp. Social Media
45.
Facebook CDN
3.41% Meta Hosting
46.
X Syndication
3.37% X Corp. Social Media
47.
Integral Ad Science
3.11% Integral Ad Science, Inc. Advertising
48.
SMART AdServer
2.95% Smart Adserver Advertising

29.76

Trackers Per Page Load

5.24

Tracking Requests Per Page Load

3.43%

Trackers Requests / All Requests

0.06MB

Data Saved

Tracking Methods

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies