usatoday.com

1.

Google Marketing Platform

84.11% • Google • Advertising

2.

Brand Metrics

80.69% • Brand Metrics • Advertising

3.

Integral Ad Science

80.62% • Integral Ad Science, Inc. • Advertising

4.

Amazon Advertising

80.53% • Amazon • Advertising

5.

PageFair

76.33% • Blockthrough • Customer Interaction

6.

Taboola

75.87% • Taboola • Advertising

7.

Gannett Media

74.05% • Gannett Digital Media Network • Audio/Video Player

8.

Criteo

50.89% • Criteo • Advertising

9.

ScoreCard Research Beacon

43.5% • comScore, Inc. • Site Analytics

10.

Google APIs

28.75% • Google • Hosting

11.

LiveRamp

15.93% • LiveRamp • Advertising

12.

Bidswitch

15.14% • Criteo • Advertising

13.

OpenX

14.84% • OpenX Software Ltd. • Advertising

14.

OneTrust

14.77% • OneTrust • Consent Management

15.

Magnite

14.71% • Magnite • Advertising

16.

AppNexus

14.29% • Microsoft • Advertising

17.

Google Tag

14.22% • Google • Advertising

18.

Kargo

14.15% • Kargo • Advertising

19.

GeoEdge

14.07% • Five Media • Advertising

20.

PubMatic

14.05% • PubMatic, Inc. • Advertising

21.

Index Exchange

13.63% • Index Exchange, Inc. • Advertising

22.

PulsePoint

13.34% • PulsePoint, Inc. • Advertising

23.

Undertone

13.06% • Perion • Advertising

24.

ShareThrough

12.96% • Sharethrough, Inc • Advertising

25.

TripleLift

12.94% • TripleLift, Inc. • Advertising

26.

Google Fonts

12.61% • Google • Hosting

27.

Media.net

12.21% • Media.net • Advertising

28.

Smaato

11.85% • Verve Group • Advertising

29.

Google Static

11.67% • Google • Hosting

30.

Yieldmo

11.48% • Yieldmo, Inc. • Advertising

31.

Sonobi

11.35% • Sonobi, Inc • Advertising

32.

Teads

9.63% • Teads • Advertising

33.

Google Analytics

9.63% • Google • Site Analytics

34.

Urban Airship

9.54% • Urban Airship, Inc. • Site Analytics

35.

Quantcast

9.54% • Quantcast • Advertising

36.

Google Syndication

9.52% • Google • Advertising

37.

Parse.ly

8.7% • Parse.ly • Site Analytics

38.

Google AdServices

8.26% • Google • Advertising

39.

Google

7.46% • Google • Advertising

40.

TradeDesk

6.92% • The Trade Desk • Advertising

41.

SMART AdServer

6.24% • Smart Adserver • Advertising

42.

Epsilon

5.6% • Epsilon • Advertising

43.

Azure CDN

5.44% • Microsoft • Hosting

44.

Hotjar

5.35% • Hotjar • Site Analytics

45.

ID5 Sync

5.31% • ID5 Technology • Advertising

46.

Unruly Media

4.86% • Tremor International • Advertising

47.

Beachfront Media

4.61% • Seedtag Advertising • Advertising

48.

Yahoo! Analytics

4.48% • Verizon • Site Analytics

49.

Nativo

4.4% • Nativo • Advertising

50.

Adobe Audience Manager

4.3% • Adobe • Advertising

51.

Rhythmone Beacon

4.26% • RhythmOne, LLC • Advertising

52.

Yahoo! Ad Manager Plus

4.26% • Verizon • Advertising

53.

DoubleVerify

4.25% • DoubleVerify • Advertising

54.

Tapad

4.18% • Telenor Group • Advertising

55.

StickyAds

4.11% • Comcast • Advertising

56.

33Across

3.78% • 33Across • Advertising

57.

Live Intent

3.77% • LiveIntent • Site Analytics

58.

sovrn

3.67% • Sovrn Holdings Inc • Advertising

59.

Turn Inc.

3.65% • Singtel • Advertising

60.

TrustArc

3.19% • TrustArc • Consent Management

61.

RTB House

3.18% • RTB House • Advertising

62.

SiteScout by Centro

3.16% • Centro • Advertising

63.

StackAdapt

3.04% • StackAdapt • Advertising

64.

Lotame

2.99% • Lotame • Advertising

65.

TRUSTe Notice

2.95% • TrustArc • Consent Management

66.

X Corp.

2.88% • X Corp. • Social Media

67.

DeepIntent

2.86% • Deep Intent • Advertising

68.

Beeswax

2.84% • Beeswax • Advertising

69.

Aggregate Knowledge

2.81% • TransUnion • Advertising

70.

Amazon CloudFront

2.73% • Amazon • Hosting

71.

Sentry

2.71% • Sentry • Utilities

72.

ad-delivery.net

2.69% • • Misc

73.

Cloudflare Insights

2.59% • Cloudflare • Site Analytics

74.

Adform

2.57% • Adform • Advertising

75.

Dotomi

2.52% • Conversant • Advertising

76.

GitHub

2.48% • GitHub, Inc. • Customer Interaction

77.

ADman Media

2.22% • illumin • Advertising

78.

Outbrain

2.22% • Outbrain • Advertising

79.

X Syndication

2.18% • X Corp. • Social Media

80.

Microsoft Advertising

2.15% • Microsoft • Advertising

81.

Demandbase

2.06% • Demandbase • Advertising

82.

Zemanta

2.05% • Outbrain • Customer Interaction

83.

Yahoo!

1.94% • Verizon • Site Analytics

84.

Flashtalking

1.91% • Mediaocean • Advertising

85.

Improve Digital

1.9% • Improve Digital • Advertising

86.

Bidtellect

1.87% • Simpli.fi • Advertising

87.

Verizon Media

1.87% • Verizon • Advertising

88.

Rise

1.83% • Rise Code • Advertising

89.

Cloudflare

1.82% • Cloudflare • Hosting

90.

Connatix

1.7% • Connatix Native Exchange • Advertising

91.

YouTube

1.69% • Google • Audio/Video Player

92.

Zeta

1.57% • Zeta Global • Customer Interaction

93.

SundaySky

1.53% • SundaySky • Advertising

94.

Microsoft Azure Monitor

1.52% • Microsoft • Utilities

95.

Storygize

1.51% • • Advertising

96.

InMobi

1.49% • InMobi • Advertising

97.

Simpli.fi

1.42% • Simplifi Holdings Inc. • Advertising

98.

Aniview

1.37% • Aniview • Advertising

99.

Roq.ad

1.34% • Roq.ad GmbH • Advertising

100.

Intent IQ

1.29% • AlmondNet • Advertising

101.

Amazon CDN

1.29% • Amazon • Hosting

102.

LinkedIn Ads

1.28% • Microsoft • Advertising

103.

Adelphic

1.27% • Viant • Site Analytics

104.

Eyeota

1.23% • Eyeota • Advertising

105.

AdGear

1.22% • Samsung • Advertising

106.

SpeedCurve

1.21% • • Site Analytics

107.

Disqus

1.18% • Zeta Global • Customer Interaction

108.

Amazon Web Services

1.17% • Amazon • Hosting

109.

Qualia

1.1% • Qualia • Advertising

110.

MediaMath

1.06% • MediaMath, Inc. • Advertising

111.

Akamai Technologies

1.03% • Akamai Technologies • Hosting

112.

Rich Audience

1.02% • Rich Audience • Advertising

113.

33Across

1.02% • 33Across • Advertising

114.

InsightExpress

1.01% • Kantar Group • Site Analytics