npr.org

1.

Stripe

98.84% • Stripe • Customer Interaction

2.

Piano Analytics

98.1% • Piano Software • Site Analytics

3.

OneTrust

97.47% • OneTrust • Consent Management

4.

Google Tag

94.68% • Google • Advertising

5.

Google Marketing Platform

93.78% • Google • Advertising

6.

Piano

93.05% • Piano Software • Utilities

7.

Optimizely

92.76% • Optimizely • Utilities

8.

GeoEdge

91.87% • Five Media • Advertising

9.

Permutive

91.87% • Permutive, Inc. • Advertising

10.

Google Static

91.19% • Google • Hosting

11.

Google Recaptcha

90.85% • Google • Utilities

12.

PubMatic

90.61% • PubMatic, Inc. • Advertising

13.

mPulse

89.45% • Akamai Technologies • Site Analytics

14.

Amazon Advertising

89.26% • Amazon • Advertising

15.

cXense

85.94% • Cxense • Advertising

16.

Google Analytics

84.74% • Google • Site Analytics

17.

NetRatings SiteCensus

66.38% • Nielsen • Advertising

18.

Datadog

66.05% • Datadog • Utilities

19.

Google APIs

35.74% • Google • Hosting

20.

JW Player

34.47% • JW Player • Audio/Video Player

21.

Cloudflare

9.07% • Cloudflare • Hosting

22.

Google Fonts

8.54% • Google • Hosting

23.

Google

7.28% • Google • Advertising

24.

GitHub

6.37% • GitHub, Inc. • Customer Interaction

25.

Crazy Egg

4.38% • Crazy Egg • Site Analytics

26.

AppNexus

4.13% • Microsoft • Advertising

27.

Google Syndication

4.06% • Google • Advertising

28.

ChartBeat

3.82% • ChartBeat • Site Analytics

29.

YouTube

3.67% • Google • Audio/Video Player

30.

Google Play Services

3.59% • Google • Hosting

31.

ScoreCard Research Beacon

3.41% • comScore, Inc. • Site Analytics

32.

Magnite

3.04% • Magnite • Advertising

33.

Akamai Technologies

2.98% • Akamai Technologies • Hosting

34.

Spotify

2.98% • Spotify • Audio/Video Player

35.

Google Analytics with signals

2.93% • Google • Advertising

36.

Index Exchange

2.76% • Index Exchange, Inc. • Advertising

37.

Google Photos

2.75% • Google • Hosting

38.

LiveRamp

2.67% • LiveRamp • Advertising

39.

Criteo

2.66% • Criteo • Advertising

40.

Lotame

2.61% • Lotame • Advertising

41.

LiveRamp CMP

2.54% • LiveRamp • Consent Management

42.

33Across

2.45% • 33Across • Advertising

43.

Google AdServices

2.19% • Google • Advertising

44.

ID5 Sync

2.12% • ID5 Technology • Advertising

45.

TradeDesk

2.1% • The Trade Desk • Advertising

46.

sovrn

2.09% • Sovrn Holdings Inc • Advertising

47.

Yahoo! Ad Manager Plus

1.99% • Verizon • Advertising

48.

Adobe Audience Manager

1.97% • Adobe • Advertising

49.

Live Intent

1.74% • LiveIntent • Site Analytics

50.

ShareThrough

1.73% • Sharethrough, Inc • Advertising

51.

X Corp.

1.67% • X Corp. • Social Media

52.

OpenX

1.57% • OpenX Software Ltd. • Advertising

53.

Tapad

1.49% • Telenor Group • Advertising

54.

Epsilon

1.45% • Epsilon • Advertising

55.

Rhythmone Beacon

1.43% • RhythmOne, LLC • Advertising

56.

X Syndication

1.4% • X Corp. • Social Media

57.

Bidswitch

1.39% • Criteo • Advertising

58.

Beeswax

1.38% • Beeswax • Advertising

59.

Google User Content

1.37% • Google • Hosting

60.

SMART AdServer

1.36% • Smart Adserver • Advertising

61.

Connatix

1.3% • Connatix Native Exchange • Advertising

62.

OneTag

1.29% • OneTag • Advertising

63.

StickyAds

1.27% • Comcast • Advertising

64.

LinkedIn Ads

1.24% • Microsoft • Advertising

65.

Media.net

1.23% • Media.net • Advertising

66.

StackAdapt

1.21% • StackAdapt • Advertising

67.

Microsoft Advertising

1.21% • Microsoft • Advertising

68.

Dotomi

1.18% • Conversant • Advertising

69.

Outbrain

1.17% • Outbrain • Advertising

70.

Turn Inc.

1.16% • Singtel • Advertising

71.

Aggregate Knowledge

1.07% • TransUnion • Advertising

72.

Adform

1.07% • Adform • Advertising

73.

Adelphic

1.03% • Viant • Site Analytics

74.

Simpli.fi

1.01% • Simplifi Holdings Inc. • Advertising