nbcnews.com

Observed activities (72)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Adobe Dynamic Tag Management
97.16% Adobe Utilities
2.
OneTrust
94.08% OneTrust Consent Management
3.
VWO
90.05% Wingify Site Analytics
4.
Google Tag
89.8% Google Advertising
5.
mParticle
88.8% mParticle Site Analytics
6.
mPulse
88.34% Akamai Technologies Site Analytics
7.
Parse.ly
87.37% Parse.ly Site Analytics
8.
ScoreCard Research Beacon
86.32% comScore, Inc. Site Analytics
9.
Adobe Audience Manager
86.0% Adobe Advertising
10.
Taboola
85.53% Taboola Advertising
11.
Branch
85.34% Branch Metrics Advertising
12.
NetRatings SiteCensus
85.19% Nielsen Advertising
13.
LiveRamp
81.42% LiveRamp Advertising
14.
Conviva
76.4% Conviva Site Analytics
15.
Akamai Technologies
76.24% Akamai Technologies Hosting
16.
JW Player
73.86% JW Player Audio/Video Player
17.
Launch Darkly
72.9% LaunchDarkly Utilities
18.
FreeWheel
68.62% Comcast Advertising
19.
SkimLinks
37.41% SkimLinks Advertising
20.
Google Marketing Platform
5.69% Google Advertising
21.
Digioh
5.31% Advertising
22.
Sailthru Horizon
4.99% Sailthru Advertising
23.
Research Now
4.7% Research Now Group, Inc Advertising
24.
Google Fonts
4.56% Google Hosting
25.
True Anthem
4.49% trueAnthem Advertising
26.
Amazon Advertising
4.48% Amazon Advertising
27.
Google
4.47% Google Advertising
28.
DoubleVerify
4.26% DoubleVerify Advertising
29.
ADmantX
4.17% Expert System, SpA Advertising
30.
GitHub
4.04% GitHub, Inc. Customer Interaction
31.
Magnite
3.85% Magnite Advertising
32.
Google Static
3.78% Google Hosting
33.
X Corp.
3.47% X Corp. Social Media
34.
Adobe Experience Cloud
3.25% Adobe Site Analytics
35.
Criteo
3.16% Criteo Advertising
36.
X Syndication
3.01% X Corp. Social Media
37.
Amazon Web Services
2.67% Amazon Hosting
38.
Google Syndication
2.62% Google Advertising
39.
Integral Ad Science
2.32% Integral Ad Science, Inc. Advertising
40.
Google AdServices
2.31% Google Advertising
41.
Datadog
2.28% Datadog Utilities
42.
PubMatic
2.17% PubMatic, Inc. Advertising
43.
OpenX
2.16% OpenX Software Ltd. Advertising
44.
Index Exchange
2.13% Index Exchange, Inc. Advertising
45.
Bidswitch
2.09% Criteo Advertising
46.
AppNexus
2.06% Microsoft Advertising
47.
TradeDesk
2.04% The Trade Desk Advertising
48.
LiveRamp CMP
2.0% LiveRamp Consent Management

19.3

Trackers Per Page Load

5.52

Tracking Requests Per Page Load

2.93%

Trackers Requests / All Requests

0.53MB

Data Saved

Tracking Methods

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies