makeuseof.com

1.

Google Tag

85.42% • Google • Advertising

2.

Google Analytics

82.78% • Google • Site Analytics

3.

VigLink

70.02% • VigLink • Advertising

4.

True Anthem

69.97% • trueAnthem • Advertising

5.

Google APIs

69.82% • Google • Hosting

6.

LiveRamp CMP

67.04% • LiveRamp • Consent Management

7.

PageFair

64.61% • Blockthrough • Customer Interaction

8.

Amazon CloudFront

64.18% • Amazon • Hosting

9.

Audience Square

62.15% • Audigent • Advertising

10.

Google Syndication

40.39% • Google • Advertising

11.

ScoreCard Research Beacon

23.12% • comScore, Inc. • Site Analytics

12.

Google Static

17.23% • Google • Hosting

13.

Google Marketing Platform

9.79% • Google • Advertising

14.

Google

9.68% • Google • Advertising

15.

YouTube

7.68% • Google • Audio/Video Player

16.

Google Play Services

7.47% • Google • Hosting

17.

Google Photos

6.99% • Google • Hosting

18.

GitHub

4.7% • GitHub, Inc. • Customer Interaction

19.

Google Fonts

4.64% • Google • Hosting

20.

Amazon Advertising

4.58% • Amazon • Advertising

21.

Amazon Web Services

3.04% • Amazon • Hosting

22.

ID5 Sync

2.98% • ID5 Technology • Advertising

23.

Lotame

2.98% • Lotame • Advertising

24.

PubMatic

2.94% • PubMatic, Inc. • Advertising

25.

OpenX

2.94% • OpenX Software Ltd. • Advertising

26.

Google Analytics with signals

2.93% • Google • Advertising

27.

AppNexus

2.93% • Microsoft • Advertising

28.

Criteo

2.92% • Criteo • Advertising

29.

TradeDesk

2.9% • The Trade Desk • Advertising

30.

Media.net

2.89% • Media.net • Advertising

31.

Index Exchange

2.89% • Index Exchange, Inc. • Advertising

32.

Rise

2.88% • Rise Code • Advertising

33.

gumgum

2.86% • GumGum • Advertising

34.

TripleLift

2.86% • TripleLift, Inc. • Advertising

35.

Seedtag

2.85% • Seedtag Advertising • Advertising

36.

Magnite

2.85% • Magnite • Advertising

37.

Kargo

2.82% • Kargo • Advertising

38.

Rich Audience

2.82% • Rich Audience • Advertising

39.

Cloudflare Insights

2.8% • Cloudflare • Site Analytics

40.

LiveRamp

2.69% • LiveRamp • Advertising

41.

Live Intent

2.67% • LiveIntent • Site Analytics

42.

Google Translate

2.58% • Google • Customer Interaction

43.

Teads

2.51% • Teads • Advertising

44.

ad-delivery.net

2.51% • • Misc

45.

sovrn

1.89% • Sovrn Holdings Inc • Advertising

46.

Yahoo! Analytics

1.88% • Verizon • Site Analytics

47.

Bidswitch

1.88% • Criteo • Advertising

48.

Unruly Media

1.88% • Tremor International • Advertising

49.

Adobe Audience Manager

1.86% • Adobe • Advertising

50.

Tapad

1.85% • Telenor Group • Advertising

51.

OneTag

1.82% • OneTag • Advertising

52.

SMART AdServer

1.77% • Smart Adserver • Advertising

53.

33Across

1.77% • 33Across • Advertising

54.

Rhythmone Beacon

1.76% • RhythmOne, LLC • Advertising

55.

Yieldmo

1.74% • Yieldmo, Inc. • Advertising

56.

Integral Ad Science

1.73% • Integral Ad Science, Inc. • Advertising

57.

Turn Inc.

1.7% • Singtel • Advertising

58.

Dotomi

1.67% • Conversant • Advertising

59.

Undertone

1.67% • Perion • Advertising

60.

RTB House

1.63% • RTB House • Advertising

61.

Beeswax

1.58% • Beeswax • Advertising

62.

CPMStar

1.57% • CPMStar • Advertising

63.

Zemanta

1.55% • Outbrain • Customer Interaction

64.

PulsePoint

1.53% • PulsePoint, Inc. • Advertising

65.

Outbrain

1.5% • Outbrain • Advertising

66.

Sonobi

1.5% • Sonobi, Inc • Advertising

67.

Improve Digital

1.47% • Improve Digital • Advertising

68.

jsDelivr

1.44% • • Hosting

69.

Adform

1.43% • Adform • Advertising

70.

SiteScout by Centro

1.43% • Centro • Advertising

71.

ADman Media

1.42% • illumin • Advertising

72.

ShareThrough

1.39% • Sharethrough, Inc • Advertising

73.

StackAdapt

1.36% • StackAdapt • Advertising

74.

DoubleVerify

1.34% • DoubleVerify • Advertising

75.

Yahoo! Ad Manager Plus

1.32% • Verizon • Advertising

76.

LinkedIn Ads

1.27% • Microsoft • Advertising

77.

Google AdServices

1.23% • Google • Advertising

78.

Epsilon

1.2% • Epsilon • Advertising

79.

AMP Project

1.19% • OpenJS Foundation • Utilities

80.

Adyoulike

1.19% • Open Web • Advertising

81.

StickyAds

1.16% • Comcast • Advertising

82.

Aggregate Knowledge

1.07% • TransUnion • Advertising

83.

Google User Content

1.07% • Google • Hosting

84.

Smaato

1.05% • Verve Group • Advertising

85.

Beachfront Media

1.04% • Seedtag Advertising • Advertising

86.

Nativo

1.01% • Nativo • Advertising

87.

Akamai Technologies

1.01% • Akamai Technologies • Hosting

88.

InMobi

1.01% • InMobi • Advertising