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yahoo.com

Observed activities (74)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Yahoo!
99.39% • Verizon • Site Analytics
2.
ScoreCard Research Beacon
35.45% • comScore, Inc. • Site Analytics
3.
Taboola
34.75% • Taboola • Advertising
4.
Google Marketing Platform
30.74% • Google • Advertising
5.
Google Tag
28.84% • Google • Advertising
6.
Google APIs
23.88% • Google • Hosting
7.
ChartBeat
23.27% • ChartBeat • Site Analytics
8.
Brightcove Player
23.02% • Brightcove • Audio/Video Player
9.
Brightcove
22.01% • Brightcove • Site Analytics
10.
boltdns.net
21.71% • • Misc
11.
jsDelivr
14.97% • • Hosting
12.
Google Syndication
13.45% • Google • Advertising
13.
Microsoft Advertising
11.87% • Microsoft • Advertising
14.
Amazon CloudFront
8.75% • Amazon • Hosting
15.
Google Static
5.65% • Google • Hosting
16.
Adobe Audience Manager
4.82% • Adobe • Advertising
17.
Google
4.57% • Google • Advertising
18.
PubMatic
3.31% • PubMatic, Inc. • Advertising
19.
Google Fonts
3.14% • Google • Hosting
20.
Magnite
3.13% • Magnite • Advertising
21.
Media.net
3.1% • Media.net • Advertising
22.
Criteo
3.07% • Criteo • Advertising
23.
OpenX
3.06% • OpenX Software Ltd. • Advertising
24.
Yieldmo
3.06% • Yieldmo, Inc. • Advertising
25.
Index Exchange
2.97% • Index Exchange, Inc. • Advertising
26.
TripleLift
2.91% • TripleLift, Inc. • Advertising
27.
Spot.IM
2.79% • Spot.IM Ltd. • Social Media
28.
GitHub
2.69% • GitHub, Inc. • Customer Interaction
29.
Seedtag
2.66% • Seedtag Advertising • Advertising
30.
Nativo
2.56% • Nativo • Advertising
31.
ShareThrough
2.44% • Sharethrough, Inc • Advertising
32.
AppNexus
2.42% • Microsoft • Advertising
33.
TradeDesk
2.42% • The Trade Desk • Advertising
34.
sovrn
2.39% • Sovrn Holdings Inc • Advertising
35.
Live Intent
2.32% • LiveIntent • Site Analytics
36.
Cloudinary
2.12% • • Hosting
37.
Bidswitch
2.0% • Criteo • Advertising
38.
Rhythmone Beacon
1.99% • RhythmOne, LLC • Advertising
39.
RTB House
1.92% • RTB House • Advertising
40.
YouTube
1.9% • Google • Audio/Video Player
41.
Rise
1.85% • Rise Code • Advertising
42.
X Corp.
1.79% • X Corp. • Social Media
43.
SMART AdServer
1.77% • Smart Adserver • Advertising
44.
Dotomi
1.77% • Conversant • Advertising
45.
Google AdServices
1.74% • Google • Advertising
46.
Amazon Advertising
1.64% • Amazon • Advertising
47.
Sonobi
1.62% • Sonobi, Inc • Advertising
48.
ORC International
1.62% • Engine • Advertising

6.8

Trackers Per Page Load

4.5

Tracking Requests Per Page Load

3.49%

Trackers Requests / All Requests

0.07MB

Data Saved

Tracking Methods

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies