columbia.com

Observed activities (42)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Klarna
97.49% Klarna Utilities
2.
OneTrust
97.06% OneTrust Consent Management
3.
Adobe Dynamic Tag Management
95.05% Adobe Utilities
4.
Adobe Dynamic Media
94.89% Adobe Hosting
5.
Monetate
86.77% Monetate Site Analytics
6.
CQuotient
85.42% Salesforce Site Analytics
7.
Adobe Audience Manager
78.86% Adobe Advertising
8.
Amazon CloudFront
38.21% Amazon Hosting
9.
PayPal
19.81% PayPal Customer Interaction
10.
Adobe Experience Cloud
8.19% Adobe Site Analytics
11.
Google Static
8.02% Google Hosting
12.
Google
7.4% Google Advertising
13.
Google APIs
5.83% Google Hosting
14.
Sentry
5.81% Sentry Utilities
15.
Quantum Metric
5.51% Quantum Metric, Inc. Site Analytics
16.
Bluecore
5.49% TriggerMail Advertising
17.
Qualtrics
5.37% Qualtrics Site Analytics
18.
Google Fonts
5.29% Google Hosting
19.
Google Tag
5.13% Google Advertising
20.
Facebook
4.87% Meta Advertising
21.
Google Marketing Platform
4.85% Google Advertising
22.
Pinterest
4.71% Pinterest Social Media
23.
Scarab Research
4.61% Emarsys Advertising
24.
Snapchat For Business
4.59% Snap Advertising
25.
TradeDesk
4.57% The Trade Desk Advertising
26.
Yahoo!
4.55% Verizon Site Analytics
27.
Microsoft Advertising
4.55% Microsoft Advertising
28.
Amazon Advertising
4.53% Amazon Advertising
29.
TikTok Analytics
4.51% ByteDance Inc Site Analytics
30.
Teads
4.42% Teads Advertising
31.
Adtheorent
4.42% AdTheorent, Inc Advertising
32.
Adelphic
4.42% Viant Site Analytics
33.
AppNexus
4.42% Microsoft Advertising
34.
Yahoo! Analytics
4.2% Verizon Site Analytics
35.
GitHub
3.54% GitHub, Inc. Customer Interaction
36.
Google AdServices
3.42% Google Advertising
37.
Google Play Services
3.14% Google Hosting
38.
Bazaarvoice
2.39% Bazaarvoice Customer Interaction
39.
DataXu
2.07% DataXu Advertising
40.
Datadog
1.57% Datadog Utilities
41.
Amazon Web Services
1.39% Amazon Hosting
42.
Honey
1.21% Misc

10.45

Trackers Per Page Load

3.06

Tracking Requests Per Page Load

1.0%

Trackers Requests / All Requests

0.04MB

Data Saved

Tracking Methods

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies