wayfair.com

Observed activities (48)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

1.
Google Tag
89.99% Google Advertising
2.
Amazon CloudFront
89.75% Amazon Hosting
3.
Signifyd
87.79% Signifyd Site Analytics
4.
Forter
87.63% Forter Utilities
5.
Sift Science
87.53% Sift Science Site Analytics
6.
Riskified
87.45% Riskified Customer Interaction
7.
AppNexus
79.32% Microsoft Advertising
8.
Microsoft Advertising
78.09% Microsoft Advertising
9.
Pinterest
77.26% Pinterest Social Media
10.
iSpot.tv
77.24% Advertising
11.
Reddit
77.2% reddit Social Media
12.
LinkedIn Ads
77.19% Microsoft Advertising
13.
Impact Radius
77.07% Impact Radius Utilities
14.
Google APIs
77.03% Google Hosting
15.
Google AdServices
76.42% Google Advertising
16.
Google Marketing Platform
76.34% Google Advertising
17.
TradeDesk
76.0% The Trade Desk Advertising
18.
TikTok Analytics
75.86% ByteDance Inc Site Analytics
19.
Facebook
75.85% Meta Advertising
20.
Taboola
75.81% Taboola Advertising
21.
AdGear
75.79% Samsung Advertising
22.
Yahoo! Analytics
75.77% Verizon Site Analytics
23.
X Advertising
75.73% X Corp. Advertising
24.
Snapchat For Business
75.72% Snap Advertising
25.
AdsWizz
75.49% AdsWizz Advertising
26.
Live Intent
61.77% LiveIntent Site Analytics
27.
Launch Darkly
48.22% LaunchDarkly Utilities
28.
Webcollage
38.64% Webcollage Customer Interaction
29.
Google Syndication
17.29% Google Advertising
30.
Google Analytics
15.31% Google Site Analytics
31.
Google Accounts
7.9% Google Utilities
32.
Sentry
7.84% Sentry Utilities
33.
Google
7.47% Google Advertising
34.
Google Analytics with signals
7.03% Google Advertising
35.
Brandwatch
6.86% Brandwatch Site Analytics
36.
ThreatMetrix
6.02% LexisNexis Utilities
37.
X Analytics
5.82% X Corp. Advertising
38.
X Corp.
5.82% X Corp. Social Media
39.
Tapad
4.31% Telenor Group Advertising
40.
CJ Affiliate
4.13% Publicis Groupe Advertising
41.
Google Fonts
4.07% Google Hosting
42.
Google Static
3.9% Google Hosting
43.
YouTube
3.74% Google Audio/Video Player
44.
GitHub
2.94% GitHub, Inc. Customer Interaction
45.
Datadog
2.57% Datadog Utilities
46.
Adobe Typekit
1.89% Adobe Utilities
47.
Google User Content
1.7% Google Hosting
48.
Magnite
1.16% Magnite Advertising

23.69

Trackers Per Page Load

2.87

Tracking Requests Per Page Load

0.85%

Trackers Requests / All Requests

0.15MB

Data Saved

Tracking Methods

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies