metro.co.uk

Observed activities (49)

This chart shows the total unique trackers seen on this website. Rather than an exact count per page, it shows the diversity of trackers seen over multiple visits.

Filter the list by category to view subset tracker types.

Sorted by frequency of appearance on domain subpages

Daily Mail

96.78% • Dmn Media • Misc

Google

96.25% • Google • Advertising

Google Static

92.58% • Google • Hosting

Jetpack

80.97% • Automattic • Site Analytics

Google Tag

79.16% • Google • Advertising

Google Fonts

69.13% • Google • Hosting

Google Marketing Platform

64.3% • Google • Advertising

AppNexus

63.41% • Microsoft • Advertising

Prebid

63.23% • Prebid • Advertising

10.

ID5 Sync

63.0% • ID5 Technology • Advertising

11.

Integral Ad Science

62.62% • Integral Ad Science • Advertising

12.

ADmantX

61.95% • Expert System, SpA • Advertising

13.

Adnami

61.82% • Adnami • Advertising

14.

SkimLinks

61.8% • SkimLinks • Advertising

15.

TradeDesk

61.62% • The Trade Desk • Advertising

16.

Permutive

61.35% • Permutive • Advertising

17.

Marfeel

59.85% • Marfeel Solutions • Advertising

18.

Amazon Advertising

56.12% • Amazon • Advertising

19.

Dotmetrics

52.95% • • Site Analytics

20.

Yahoo!

50.48% • Verizon • Site Analytics

21.

Spot.IM

49.5% • Spot.IM Ltd. • Social Media

22.

PubMatic

48.62% • PubMatic, Inc. • Advertising

23.

TripleLift

48.15% • TripleLift, Inc. • Advertising

24.

Magnite

47.79% • Magnite • Advertising

25.

Index Exchange

47.76% • Index Exchange, Inc. • Advertising

26.

Smart AdServer

47.61% • Equativ • Advertising

27.

Teads

47.58% • Outbrain • Advertising

28.

Ozone

47.32% • • Advertising

29.

Criteo

46.46% • Criteo • Advertising

30.

Google APIs

45.35% • Google • Hosting

31.

Sailthru Horizon

43.72% • Sailthru • Site Analytics

32.

Connatix

39.47% • Connatix Native Exchange • Advertising

33.

Outbrain

15.3% • Outbrain • Advertising

34.

X Corp.

13.67% • X Corp. • Social Media

35.

X Syndication

12.94% • X Corp. • Social Media

36.

New Relic

9.16% • New Relic • Site Analytics

37.

TikTok CDN

4.73% • ByteDance Inc • Hosting

38.

YouTube

3.67% • Google • Audio/Video Player

39.

Instagram

3.06% • Meta • Social Media

40.

Google Photos

2.87% • Google • Hosting

41.

Google Syndication

2.8% • Google • Advertising

42.

Google Analytics

2.57% • Google • Site Analytics

43.

LinkedIn Ads

2.53% • Microsoft • Advertising

44.

Moat

1.83% • Oracle • Advertising

45.

OpenX

1.63% • OpenX Software Ltd. • Advertising

46.

GeoEdge

1.3% • Five Media • Advertising

47.

Bidswitch

1.21% • Criteo • Advertising

48.

Google AdServices

1.09% • Google • Advertising

21.56

Trackers Per Page Load

29.76

Tracking Requests Per Page Load

24.01%

Trackers Requests / All Requests

2.77MB

Data Saved

Tracking Methods

Cookies are files placed by the website, stored in the browser that is are used to identify you to the website. Learn more

Fingerprinting

Fingerprinting is a unique digital signature derived from the properties of your device. Learn more

What is a tracker? Where does the data come from?

Tracker Diagram

This diagram maps trackers on this page to their related categories and parent companies. The connecting flows visualize which companies provide trackers in each category and the volume identified across the site.

Tracker categories

Tracking companies